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Engaging Customers With Twitter

Engaging Customers With Twitter

Twitter for Business

In today’s modern age, one of the most productive and efficient methods of business promotion is through different websites over the internet. One of the most effective internet marketing methods is using social media websites to promote your company or business, such as Twitter. On Twitter, you can create a Twitter page for your business. A Twitter page on the internet is similar to having an advertisement in the Yellow Pages. Visitors can view your Twitter page to find information, or other Twitter members can pass on your information to other people on their list, or “Twitter Feed.”

Tweeting Basics

When you set up your Twitter page, it is important to include any information that you think will encourage people to contact your business or visit your website. This information can include your business logo, product descriptions and contact information. When you sign up for your Twitter account, you are led through a series of steps that include “Following” other Twitter pages. When you select Twitter pages to “Follow,” try to select pages that are relevant or similar to your business. This encourages other businesses to follow your page, which increases exposure to your business information. On your Twitter page, you can post a “Tweet,” which is similar to a standard blog post. Each Tweet is 140 characters or less, and can be posted directly on your Twitter page or posted from your website through a Twitter app. Each time your Tweet, your followers will see updates about your business either on Twitter or through email updates. For example, if you own a pizza business, you can “Tweet” on Twitter if your company has a special coupon or promotional event that could draw more customers. The customers who are Following your Tweets can pass the coupon or event information on to their friends or family members, increasing the exposure of your business and more.

TIPS

Do not post irrelevant Tweets on your Twitter page if you are trying to promote a company, organization or business. This can make your business seem less professional. It is also a good idea to avoid Tweeting risque or controversial information, which may deter certain cross-sections of the community. Try to only post Tweets that are beneficial and promotional for your business so that followers are more likely to pass your information on to other people on their Twitter Feed.

References:

https://support.twitter.com/groups/31-twitter-basics#
http://mashable.com/guidebook/twitter

Photos by:
Fanie!
DoHardMoney.Com

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What is Organic Anyway?

What is Organic Anyway?

Why Organic

When you go into the grocery store, it may seem as though foods are listed as organic just so that the stores can make more money on the poor saps that buy them.  However, even though it may seem as though the stores are just trying to trick you, organic foods can be better for health and wellness for many different reasons.

Organic Produce

Produce that is not organic is commercially produced under conditions that typically require extensive spraying of pesticides or herbicides. Non-organic foods are also often grown using soil treated with chemical fertilizers. These pesticides, herbicides and fertilizers may produce large, shiny produce, but are not always healthful to eat. Chemical pesticides and herbicides do not understand when to stop killing, and eating these substances on fruits and vegetables can cause a build-up of toxins in the body. Organic produce is grown without the use of pesticides, herbicides or chemical fertilizers that can be unhealthful. Many non-organic companies grow produce using Genetically Modified Organisms that are developed to produce altered or specialized foods that are larger, more colorful or even created so that the seeds contain pesticides or herbicides inside of them. It is a good idea to always stay away from these “Frankenstein” foods.

 

Organic Meats

Meats and dairy products that are organic come from animals that have not been treated with growth hormones. Commercially produced meats and dairy products are produced using growth hormones, which are commonly given to animals in a non-organic process in order to increase milk production or to allow the animals to grow bigger in a shorter period of time. Organic meats also do not contain preservatives such as nitrites or nitrates that are unhealthful.

 

What to Look For

It is important to understand what to look for when selecting organic produce, drinks, meats or dairy products. Not all food products are created equally. Choosing organic products will enable you to feed yourself and your family the most healthful foods available.

 

Look for:

* Meat or dairy products labeled “Certified Organic”

* Meat or dairy products marked to show the animals were not treated with hormones

* Meat products marked to show they do not contain nitrites or nitrates

* Produce, juice or soft drinks labeled “Certified Organic”

* Foods labeled “No GMO,” meaning that they do not contain Genetically Modified Organisms.

 

TIPS

* Meat products are sometimes labeled “natural.” Natural should not be confused with organic. Natural meats are not always produced without the use of hormone treatment or preservatives. Always make sure that the labels state that the meats are “Certified Organic.”

* Always wash fresh produce before eating it. Non-organic produce will contain toxins pesticides or herbicides, and organic produce may contain dirt or small insects. Just because a vegetable or fruit is labeled organic does not mean that it has been washed.

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Getting Started on YouTube

Getting Started on YouTube

Since Google unleashed a new search engine calibration called Panda, video has become crucial for online businesses. In fact, many top searches now show videos before traditional text-based websites. Using video to sell your services only requires a few simple steps. If you have the right equipment, getting your first video online only takes a few minutes. With an iPhone or smartphone the process is extremely simple. Video puts a personal face on your business, allowing users to connect with you and build a sense of trust.

 

Getting started on You Tube

 

 

 

 

 

 

 

 

 

 

Setting up a Channel

Setting up a Youtube channel is extremely easy. Go to Youtube.com and click the register an account option. If you have a google email account, you can use that email and password to login. Once you have logged in, click on the account preferences option and provide more details about your company. Think of an easy to use name and use that as the name of your page.

 

Recording Video

Videos don’t have to be overly professional on Youtube. What is more important is that you provide something of interest to your viewers; provide information they can’t get anywhere else. Are you an expert on upholstery? Tell the audience something that only a professional working in the field would know. Convince the user that you are an expert and your video will be successful.

 

Uploading Videos

There are several ways to upload a video. Using an iPhone or iPad, simply select the video and then click on the arrow button inside a box at the bottom of the screen. There will be a few options to choose from, select “Send to Youtube” or the equivalent option on your smartphone and enter in your account information. Your video will upload to Youtube and be available for others to watch immediately. On a computer, simply navigate to the Youtube website, and click the link to “Upload a Video.” Once the video has uploaded set it to public and provide a link to the video on your website, your favorite social media site or in your newsletter.

 

Commenting

There are options to disallow commenting on your video. However, while you may get a few negative comments, don’t take it personally since it has nothing to do with you. Inappropriate comments will likely be flagged by other users, making them invisible. Besides the risk with comments, the benefits are tremendous. Users can ask questions, post comments and increase your business’s visibility.

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